WildCoast Fishing SA has established itself as SA's premier fishing magazine and is dedicated to all things fishing and outdoors.

With a central focus of keeping South Oz anglers informed and entertained, this high quality bi-monthly publication draws on the experience of avid anglers all around the state. Cram-packed with photographs and a wide variety of written content the magazine presents its material in the true spirit of angling, with all the passion, dedication and excitement that our sport evokes.

 This website is your portal to all things Wild Coast. Our current edition, subscription details, merchandise and much, much more is only a click away. When not online check out your nearest tackle store or newsagent for the latest edition of Wild Coast and keep fishing hard!

COMING SOON...

Wild Coast Fishing SA magazine will be releasing a series of new clothing and other odds in the coming weeks, keep an eye in our store section and on the front page for further information.

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LATEST FISHING REPORT AUGUST 26 2010

Metro

King George Whiting - Marino, Hallett Cove, West Beach, Semaphore, North Haven

Salmon Trout - Southport Beach, Port Noarlunga Jetty, O'Sullivan Beach Boat Ramp, St Kilda, West Lakes

Mullet - Southport Beach, Maslin Beach, Sellicks Beach

Snapper - Grange

Bream - Lower to mid reaches of Onkaparinga River

Country

Squid - Victor Harbor (Bluff and Granite Island), Port Lincoln Town Jetty, Port Hughes

Salmon- Whyalla (Point Lowly & Becky Point), Locks Well, Sheringa, Beachport, Almonta

Tommies - Port Vincent, Port Neill, Pt Lincoln, Elliston

Mullet - Harrys Point, Proper Bay, Port Neill, Murray Mouth

King George Whiting - Tumby Bay, Waterloo Bay, Taylors Landing

Kingfish - Port Augusta

For previous fishing reports go to our Media section and click on Fishing Reports

 SEBILE Innovative Fishing Wins Four Awards at 2010 Australian Fishing Tackle Association Trade Show

2010 has been incredibly successful for SEBILE Lures with a total of eight industry awards won at major trade shows in Australia, the United States and Europe

Gold Coast, Australia, August 17, 2010 — SEBILE has won an unprecedented four awards at AFTA, the Australian Fishing and Tackle Association's trade show held from August 14-16, 2010 on Australia's Gold Coast, including Best Hard Lure for its Koolie Minnow BRL (Big Round Lip), Best Soft Lure for its Magic Swimmer Soft, Best Terminal Tackle for the SEBILE Soft Weight System, and Best Medium Stand for its booth and casting size lure demonstration tank.

No company or brand has ever won awards in four categories at this show before.

Speaking from the Australian Fishing Tackle Trade Show floor upon accepting the four awards, company founder, CEO, lure designer and legendary angler Patrick Sebile said, "Ever since I was a little boy, I have always dreamed of having my own lure company. Yet never have I imagined winning so many awards or being so popular with the media, retailers and shopkeepers who voted for SEBILE in Australia and the outdoor writers, editors, wholesale buyers and retailers who voted for us at EFTTEX and ICAST. To each of you, I dearly thank you for helping make the success and reality of SEBILE surpass even my wildest dreams. And I really want to thank Claire and Damon Olsen as well as everyone at Nomad Sportfishing, my distributor in Australia, for the wonderful support they bring to me to make the SEBILE introduction in Australia such a success. Thank you so much!"


The winning products are detailed as follows:-

Best Hard Lure ~ Koolie Minnow BRL Big Round Lip

When it comes to our beloved barramundi, if an Australian fisho wanted to try just one SEBILE lure, you could not go past the Koolie Minnow BRL (Big Round Lip). This is obviously why all the independent retail buyers, who judged the awards, voted it best hard lure at the show. It also happens that on the first test trip in Australia, the Koolie minnow caught 2 wild barra over 110cm in its first outing – impressive results indeed.
At the AFTA show, SEBILE had a casting tank set up where all SEBILE lure actions could be demonstrated to tackle shop buyers in attendance. Almost every tackle shop proprietor who saw the Koolie Minnow BRL said basically the same thing - that the BRL has an amazing action and will be a deadly barra lure. The retail buyers were obviously convinced enough about this to vote it as best new Hard Lure at the show.

The Koolie Minnow BRL is available in 118 mm and 145 mm sizes for most situations, but don't overlook the larger 190 mm BRL for the trophy size barramundi that haunt some of the impoundments.
Its unique action is something you'll want to experience for yourself. The lure has a massive wide roll when wound slowly, but when twitched, the lure comes alive and darts sideways and often upwards. There are so many ways to work this lure and whether a fast or slow retrieve the action will amaze you. If there is one SEBILE lure you should try first for barramundi, this is the one that most excited Australian tackle shop buyers at AFTA.

Best Soft Lure ~ Magic Swimmer Soft

When it comes to soft lures for barramundi, bass, flathead, snapper and many other popular Aussie species it's usually a jig head with an exposed hook point, dressed with an attractive soft stickbait or swimbait that's favoured. The Magic Swimmer Soft is a little different. The unique swimming action on this plastic is so life like; you’ll need to see it believe just how good it is.
It comes with a snag-free rigging method included, which is the SEBILE Soft Weight System (winner on its own merit of AFTA's Best Terminal Tackle award). The Magic Swimmer Soft used with the Soft Weight System provides a uniqueness that jigheads just don't have. The magic Swimmer Soft can be rigged Carolina style, with a free running sinker ahead of the lure, and when jigged on the bottom, this technique is simply deadly on snapper and any other reef fish.
The magic swimmer soft comes in 105mm, 130mm, 160mm and 200mm sizes in packs pre rigged with the Sebile Soft Weight System and hooks to suit.

Best Terminal Tackle ~ SEBILE Soft Weight System

The Soft Weight System comes included with the Magic Swimmer Soft, but the Soft Weight System is also sold separately for those who want to use it with others soft plastics. On its own merits, the Soft Weight System won the award for Best Terminal Tackle at the AFTA show, but that's not all! The Soft Weight System has won Best Terminal Tackle awards at ICAST, the International Convention of Allied Sportfishing Trades in Las Vegas, Nevada and also at EFTTEX, the European Fishing Tackle Trade Exhibition in Valencia, Spain. Indeed, the Soft Weight System has won the best terminal tackle award at all three of the world's major international trade shows in Australia, Europe and North America, demonstrating that this system is a truly unique and groundbreaking system for fishing any soft plastic.

The Soft Weight System provides you with an extremely efficient, highly adjustable and snagless rig for whatever fishing you do, whether it is for bream, bass, jungle perch, flathead, barramundi, mulloway or murray cod. It comes in six sizes (1/0, 2/0, 3/0, 4/0, 5/0 and 6/0) with matching soft weight sizes in order to meet all your soft lure fishing needs.

The Soft Weight System is the marriage of a hook and weights that can be added, removed, or positioned at different points on the hook shank. This system was created by Patrick Sebile to be used with any kind of soft plastic whether worms, lizards, swimbaits, stick baits, frogs, creatures or anything else. The Soft Weight System has two key advantages over any other lure-weighting method. First, the position of the weight is instantly and freely adjustable to change the lure’s swimming action as well as the lure's falling action during its descent. Second, the number of weights can be changed to adapt the lure to the specific requirements of each spot or even, each cast. No other soft bait weighting method allows such fine-tuning in between casts. Thanks to the Soft Weight System, it is up to you to get a nose-first dive, a horizontally-balanced action, or even a slow dying fall on different casts.
Have we gotten your interest? Then leave your jig heads behind and give the SEBILE Soft Weight System a whirl with your favourite soft plastics for your favourite species in fresh or saltwater.

SEBILE has won awards at all three of the world's major international tackle trade shows in 2010.

In June 2010, Sebile became the first brand on record to win three awards at EFTTEX, the European Fishing Tackle Trade Exhibition in Valencia, Spain, including Best Hard Lure for its D&S Crank, Best Metal Lure for its Pro-Shad Spinnerbait and Best Terminal Tackle for the SEBILE Soft Weight System.

In July 2010 at ICAST, the International Convention of Allied Sportfishing Trades in Las Vegas, Nevada, SEBILE won the Best Terminal Tackle award for the SEBILE Soft Weight System.

Including the eight awards in 2010, SEBILE has a grand total of eleven industry awards within the past three years.

At ICAST in 2009 in Orlando, Florida, SEBILE became the first company in ICAST's 41 year history to win both hard and soft lure categories, including Best Soft Lure for its Magic Swimmer Soft and Best Hard Lure for its Spin Shad.

At EFTTEX in 2008 in Rome Italy, SEBILE won Best Hard Lure for its Stick Shad Blood Red series.

AFTA, ICAST and EFTTEX Best of Show awards are the highest level of achievement and recognition possible within the international fishing tackle trade.

What is most remarkable is that SEBILE USA (located in Palmer Lake, Colorado) has only been in business for four years, since 2006. To win eleven of the industry's most highly-coveted awards in such a short time is exceptional and unprecedented.

About SEBILE Innovative Fishing

SEBILE is not a typical company that produces common styles or copies currently popular tackle as others in the industry do; but SEBILE researches, tests and offers anglers unique products that are one-of-a-kind. One of SEBILE's trademark methods to activate SEBILE lures is to design for water turbulence that lets them mimic aquatic life, move naturally and be sensed by fish due to these turbulences. Innovative shapes never seen before are also trademarks of SEBILE lures. They are quite different than the common industry standard shapes because they're designed to truly "speak" to the fish more than to the angler, and that is a big part of the success that SEBILE baits have had in the short time the company has been in business.

SEBILE lures are designed for all predator species, for the biggest to the smallest, from top to bottom, anywhere you fish in fresh or saltwater, there are SEBILE lures to match the size and strength of the species you plan to catch, to match your fishing gear, methods, the conditions and environment..

Headquartered in Palmer Lake, Colorado, SEBILE has product distribution in over forty countries.

Patrick Sebile is CEO, founder and product designer. Patrick has landed over 600 species of fish in fresh and salt water in 63 countries. He has developed the company's entire product line of sportfishing tackle based on his vast experience, including designing fishing products for over twenty years for other major tackle companies prior to founding his own company in 2006.

Contact: Sebile Lures Australia
Distributed in Australia by Nomad Sportfishing
Phone 0732568780 for stockist information or your nearest retailer.
www.sebile.com.au
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